We may earn money or products from the companies mentioned in this post.
Publishers use promo codes for mainly two reasons; to show the users an engaging *content* or to influence the last-click cost per action (CPA).
from Google News https://www.cioapplications.com/news/coupon-codes-an-effective-marketing-strategy-for-digital-retail-business-nid-2637.html
#marketing #B2B #business
Todd Doyle has been an internet marketer since 1994. Owner of several website domains and several online social profiles, Todd Doyle continues to be at the forefront of all emerging technologies.